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Register now for the 2024 Convention!

76th Annual BCAM Convention & Trade Show Flyer

Soaring Eagle Casino & Resort

6800 Soaring Eagle Blvd, Mt. Pleasant MI 48858


        Contact the Soaring Eagle Casino & Resort by calling 989-775-5777 and stating you are with the Bowling Centers Association of Michigan room block (Code BCAM051424). The room rate is $139 + tax.

Reservations must be made by April 22, 2024
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Join us for an amazing two-and-a-half days at Soaring Eagle. The education lineup this year is built around revenue generation. We have four excellent speakers lined up to teach us the ins and outs of marketing, selling, & executing group and corporate events, plus 50 additional non-bowling ways to drive more revenue into our centers.

Tuesday, May 14th

12:00pm - Golf at The Pohlcat

5:00pm - 8:00pm: Registration

6:00pm - 8:00pm: Board of Directors Meeting

8:00pm - 10:00pm: Member Meet & Greet at The Ascend Sportsbook for Food, Drinks, and Networking

10:00pm to Midnight: Hospitality Room Sponsored by Classic Products

Wednesday, May 15th

7:00am - 9:00am: Breakfast

Coupon must be presented



7:30am: Registration/Coffee Station

9:00am - 10:00am: Dave Small Let's not be afraid to make money!

After a successful career in consulting in the private sector and with government agencies David bought his first bowling center in 2009. He has since expanded to owning six centers in Indiana and Michigan. He has hosted 89 PBA events and his centers are regular hosts to high school, youth, and men's and women's state tournaments. His consulting background allows him to bring a unique set of skills to the table with how he manages his businesses.



10:00am - 11:00am Dave Wallace Your next steps to modernize, expand and/or build

You have an idea and are looking to grow…where do we go from here? Explore all considerations focusing on architectural, construction, operational set up and management of your brand. With a focus on best practices, pitfalls and attractions that work in today's world, based on your budget and your target audience.



11:00am - 12:00pm Bruce Davis Low to no cost things you can do now to boost your bottom line

Bruce Davis has devoted his life to the sport and business of bowling. Over the years Bruce's innovative thinking and marketing methods have helped hundreds of proprietors to add significantly to their bottom lines. Bruce has been inducted into two Bowling Hall of Fames for marketing and is the proud recipient of BPAA's President Medal and the V.A. Wapensky Award for significant contributions to the marketing of bowling.



12:00pm - 2:00pm: BCAM Annual Meeting & Lunch

Speakers: Frank Desocio-BPAA/PWBA updates, John Harbuck-Strike Ten Marketing/BCTV updates, and Libbi Fletcher-BVL


Sponsored by Strike Ten Entertainment


7:00pm - 9:30pm: President's Dinner

Cocktails served at 6:30PM, Dinner served at 7:00PM, Entertainment to follow after dinner


Sponsored by Brunswick


10:00pm - 12:00am: Hospitality Room with Board Games

Back by popular demand! Interactive games will be played this night only in the hospitality room. Join us for networking, drinks, snacks, and some fun competition!


Sponsored by Dilaura Bros


Thursday, May 16th

7:00am - 9:00am: Breakfast

Coupon must be presented



7:30am: Registration/Coffee Station

9:00am - 10:30am: Dave Small Part 2 All that glistens - CAN be gold!

Key Speaker: 10:30am - 12:00pm: Steve Lerch Master AI basics to propel your business Overwhelmed by AI hype, fear missing out, unsure where to start?

You have an idea and are looking to grow…where do we go from here? Explore all considerations focusing on architectural, construction, operational set up and management of your brand. With a focus on best practices, pitfalls and attractions that work in today's world, based on your budget and your target audience.



11:00am - 12:00pm Bruce Davis Low to no cost things you can do now to boost your bottom line

“Let systems run the business dive into a full-day, hands-on boot camp led by industry expert Steve Lerch, formerly of Google's innovation philosophy team. As AI fever grips 2024, this immersive workshop equips you with the knowledge and tools to navigate and gain valuable time by using this transformative technology to grow your business.”


No prior AI experience needed! Steve breaks down the fundamentals, making them accessible and actionable, even for beginners.

    You'll Gain:
  • Clear understanding of AI concepts
  • Practical First Steps
  • Real-World Insights

  • Don't let the AI wave pass you by! Equip yourself with the tools and insights you need to thrive in this dynamic landscape.

    Steve Lerch is an award-winning international public speaker, consultant, and former Google Executive, and has become a highly respected voice in the world of digital strategy, marketing, consumer behavior, and innovation.


    12:00PM - 2:00pm: Working lunchwith WBPI and Karoub

    Scott Faustyn with Karoub and Assc and Cameron Linder with WBPI do a Q&A session during luncheon.


    Sponsored by WBPI


    Register now for the 2024 Convention!

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